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[https://medium.com/vanmoof/our-secrets-out-f21c1f03fdc8#.t1e2ndt31] - - public:weinreich
design - 1 | id:76354 -

VanMoof bikes were tired of their bikes getting damaged during shipping. "Our co-founder Ties had a flash of genius. Our boxes are about the same size as a (really really reaaaally massive) flatscreen television. Flatscreen televisions always arrive in perfect condition. What if we just printed a flatscreen television on the side of our boxes?" And just like that, shipping damage to our bikes dropped by 70–80%.

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