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Obesity-related Social Marketing Resources | DNPAO | CDC
Nonprofit Storytelling Resources I’ve Found Online
[http://www.nonprofitmarketingguide.com/blog/2008/02/22/nonprofit-storytelling-resources-ive-found-online/] - - public:weinreich
from Nonprofit Communications
ChangeThis :: Know the Codes: Why We Act, Buy, and Love as We Do
[http://www.changethis.com/24.KnowTheCodes] - - public:weinreich
Interesting take on the meanings that people subconsciously give to various products. While the author makes his methods sound innovative, they do not seem to be much different than what a really good focus group moderator would do.
Prevention Communication Research Database
[http://www.health.gov/communication/default.asp] - - public:weinreich
A searchable collection of audience research conducted or sponsored by HHS agencies.
Good Questions / Better Answers
[http://goodquestions.ucsf.edu/Default.htm] - - public:weinreich
A Formative Research Handbook for California HIV Prevention Programs
The Livingston Group: Articles
HealthStyles Analysis A Look at Health Behaviors and Attitudes among Consumers Increasing Consumer Demand for Prevention Counseling in the Primary Care Setting
[http://www.rwjf.org/research/researchdetail.jsp?id=1195&ia=142] - - public:weinreich
Results of more than 30 focus groups, and survey of more than 1,800 American adults to discover how patients perceive their doctors' role in disease prevention, and how likely they are to heed a doctor's advice.
VIRTUAL ANTHROPOLOGY | An emerging consumer trend and related new business ideas
[http://www.trendwatching.com/trends/VIRTUAL_ANTHROPOLOGY.htm] - - public:weinreich
Using online resources to track trends