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[https://customer.io/blog/triggered-engagement-email-campaigns/] - - public:weinreich
behavior_change, mobile, online_marketing, technology - 4 | id:266958 -

When the growth team took a step back, they realized it wasn’t enough to trigger just any notification. They needed to “show the right things to users at the right time — creating ‘aha moments’” where the user experienced the product’s core value. Rather than indiscriminately bombard the user with notifications, they concluded that they needed to be “really thoughtful about which messages to send which users” and focus “more of [their] resources on engaging users that were likely to churn.” Taking a page from Facebook, here are 5 kinds of engagement messages that work to activate, retain, and grow customers. Highly personal and targeted, these emails show off your product’s core value, ferry your users to their “aha moments”, and get people engaging with your product and brand again and again.

[https://medium.com/googleplaydev/putting-back-users-to-the-forefront-sustainable-engagement-tips-from-behavioral-science-b9557af3da3e] - - public:weinreich
behavior_change, design, mobile, technology - 4 | id:264227 -

Luckily, behavioral science can help close the intention-action gap, offering a toolkit to help change behavior for the better. Here are three ways we can apply lessons from behavioral science to drive sustainable engagement:

[https://www.reuters.com/article/us-health-walking/yes-counting-steps-might-make-you-healthier-idUSKCN1TQ2P0] - - public:weinreich
behavior_change, mobile, obesity, technology, theory - 5 | id:253687 -

“Tracking your daily activity with a pedometer, wearable, or smartphone is an important part of any physical activity program,” Patel said by email. “However, it should be combined with other behavior change strategies such as goal-setting, coaching, or social interventions to increase sustainability.”

[https://ai-hr.cyber.harvard.edu/primp-viz.html] - - public:weinreich
ethics, technology - 2 | id:253683 -

visualisation of all available AI principles. No need for new ones, but a need to operationalise & contextualise them across AI life cycle, for all stakeholders involved - data scientist, business execs, procurement & regulators

[https://www.politico.com/story/2019/06/06/epic-denmark-health-1510223] - - public:weinreich
design, management, technology - 3 | id:253348 -

an interesting case study, even outside of the IT issues, of what can happen when something designed for one culture is not adapted appropriately for another. From the very beginning, they should have had Danish doctors, nurses and designers involved in identifying the modifications that needed to be made. Just translating the words is not sufficient (and even that didn't seem to work very well).

[https://www.nngroup.com/articles/top-10-application-design-mistakes/?utm_source=Alertbox&utm_campaign=07c124393f-appdesignmistakes_uxretrospectives_2019_02_18&utm_medium=email&utm_term=0_7f29a2b335-07c124393f-24361717] - - public:weinreich
design, graphic_design, technology - 3 | id:241771 -

Here is our current list of the top 10 application-design mistakes that are both egregious and commonplace.

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