Marketing Checklist: 7 Ways To Prove You Rule

[http://www.jonathanfields.com/blog/the-7-layers-of-proof-needed-to-sell-anything-to-anyone/] - 2010-08-18 02:46:20 - public:weinreich

strategy, theory - 2 | id:78845 -

A Content Strategy For Audience Engagement « Culture Hacker

[http://workbookproject.com/culturehacker/2010/08/05/a-content-strategy-for-audience-engagement/] - 2010-08-06 07:42:55 - public:weinreich

storytelling, strategy, target_audience - 3 | id:78851 -

Twitter Strategy for Agencies and Causes « Adriel Hampton: Wired to Share

[http://adrielhampton.wordpress.com/2010/04/24/twitter-strategy-for-agencies-and-causes/] - 2010-08-04 18:26:59 - public:weinreich

strategy, twitter - 2 | id:78857 -

The Nonprofit Social Media Decision Guide | Idealware

[http://www.idealware.org/reports/nonprofit-social-media-decision-guide?key=42308637] - 2010-08-04 05:37:38 - public:weinreich

management, nonprofit, social_media, strategy, tutorial - 5 | id:78859 -

How to find a social media influencer | Econsultancy

[http://econsultancy.com/blog/6261-how-to-find-a-social-media-influencer] - 2010-07-25 08:49:05 - public:weinreich

social_media, strategy - 2 | id:78876 -

Propagation Planning: Revised Propagation Planning Brief

[http://griffinfarley.typepad.com/propagation/2010/05/revised-propagation-planning-brief.html] - 2010-07-23 06:51:24 - public:weinreich

creativity, social_media, strategy - 3 | id:78880 -

Marketing Strategy Planning Template

[http://www.webinknow.com/2010/07/free-marketing-strategy-planning-template.html] - 2010-07-06 02:56:53 - public:weinreich

marketing, strategy - 2 | id:78905 -

Contests and Challenges from the Government: USA.gov

[http://www.usa.gov/contact/engagement/contests.shtml] - 2010-07-05 22:33:11 - public:weinreich

creativity, design, government, strategy - 4 | id:78906 -

Eight Steps to Building a Fan Base

[http://yetanotherstrugglingwriter.blogspot.com/2010/04/eight-steps-to-building-fan-base.html] - 2010-06-28 20:37:26 - public:weinreich

public_relations, social_media, social_network, strategy, word_of_mouth - 5 | id:78914 -

Emotion-Based Messages: WIC - Touching Hearts, Touching Minds

[http://www.touchingheartstouchingminds.com/overview_project.php] - 2010-06-24 22:18:46 - public:weinreich

advertising, behavior_change, health_communication, sample_campaigns, strategy, theory - 6 | id:78916 -

Whole new worlds: Transmedia storytelling opens licensing vistas - KidScreen

[http://www.kidscreen.com/articles/magazine/20100608/transmedialicensing.html] - 2010-06-18 04:05:49 - public:weinreich

media, storytelling, strategy - 3 | id:78920 -

Crowdsourcing: a Low-Cost Approach to Acquiring Information from your Clients and Stakeholders « Marketing in the Public Sector

[http://jimmintz.wordpress.com/2010/06/04/crowdsourcing-a-low-cost-approach-to-acquiring-information-from-your-clients-and-stakeholders/] - 2010-06-09 07:20:58 - public:weinreich

research, strategy, target_audience - 3 | id:78931 -

Transmedia Project "Bible" Template (.docx)

[http://www.zenfilms.com/blog/project%20reference%20guide%20%28Bible%29.docx] - 2010-06-08 19:33:31 - public:weinreich

gaming, management, storytelling, strategy - 4 | id:78936 -

Meta-Game Design: Reward Systems that Drive Engagement

[http://www.gdcvault.com/play/1012242/Meta_Game_Design__Reward_Systems_that_Drive_Engagement] - 2010-06-01 08:23:12 - public:weinreich

design, gaming, strategy - 3 | id:78946 -

Presentation by Amy Jo Kim at Game Developers Conference 2010

http://en.wikipedia.org/wiki/Engineers_Without_Borders_(UK)

[http://en.wikipedia.org/wiki/Engineers_Without_Borders_(UK)] - 2010-05-12 10:59:56 - public:bttgcm

delicious, india, network, slums, strategy - 5 | id:190025 -

Making Change Happen: The Marketing Approach

[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2008/09/making-change-happen-the-marketing-approach.html] - 2010-04-26 05:31:43 - public:weinreich

behavior_change, social_marketing, social_marketing_intro, strategy - 4 | id:78965 -

How to make a movement. Lessons learned from dancing guy. | Derek Sivers

[http://sivers.org/dance-lessons] - 2010-04-13 23:26:11 - public:weinreich

social_change, strategy - 2 | id:78980 -

The Collapse of Complex Business Models « Clay Shirky

[http://www.shirky.com/weblog/2010/04/the-collapse-of-complex-business-models/] - 2010-04-02 04:56:54 - public:time

business, collapse, culture, economics, eta, history, innovation, strategy - 8 | id:3346 -

Five Rules of Brand Ambassadorship | ComPRehension

[http://comprehension.prsa.org/?p=1541] - 2010-03-24 17:37:21 - public:weinreich

branding, strategy, target_audience, word_of_mouth - 4 | id:78989 -

She Decides: How to Reach the Most Important Audience for Your Health Campaign (pdf)

[http://www.fenton.com/FENTON_SheDecides_IndustryGuide.pdf] - 2010-03-23 00:40:55 - public:weinreich

filetype:pdf, how_to, media:document, strategy, target_audience - 5 | id:78995 -

New link: http://www.fenton.com/health-who-decides-2/

Smart Chart - Nonprofit communications planner

[http://www.smartchart.org/] - 2010-03-08 07:39:59 - public:weinreich

evaluation, health_communication, strategy - 3 | id:79004 -

The Social Media Cheat Sheet

[http://thenextweb.com/shareables/2010/03/07/the-social-media-cheat-sheet/] - 2010-03-08 03:48:09 - public:weinreich

social_media, social_network, strategy - 3 | id:79005 -

The Dance Floor and The Balcony Social Media Training - Beth's Blog: How Nonprofit Organizations Can Use Social Media to Power Social Networks for Change

[http://beth.typepad.com/beths_blog/2010/01/the-dance-floor-and-the-balcony-social-media-training.html] - 2010-02-02 19:11:26 - public:weinreich

social_media, strategy, training - 3 | id:79045 -

Movement Building Links and Resources - Beth's Blog: How Nonprofit Organizations Can Use Social Media to Power Social Networks for Change

[http://beth.typepad.com/beths_blog/2009/08/guest-post-movement-building-resources-compiled-by-frank-barry.html] - 2010-01-29 07:00:43 - public:weinreich

social_media, strategy, word_of_mouth - 3 | id:79048 -

The power of positive deviants - The Boston Globe

[http://www.boston.com/bostonglobe/ideas/articles/2009/11/29/the_power_of_positive_deviants/?page=full] - 2009-12-01 05:58:55 - public:weinreich

behavior_change, social_change, strategy - 3 | id:79062 -

Marketing and How Social Software Aligns

[http://www.chrisbrogan.com/marketing-and-how-social-software-aligns/?utm_medium=twitter&utm_source=twitterfeed&utm_term=social+media] - 2009-11-11 02:51:03 - public:weinreich

marketing, social_media, strategy - 3 | id:79077 -

Social Marketing Compass by Brian Solis and JESS3 on Flickr - Photo Sharing!

[http://www.flickr.com/photos/briansolis/3987986119/?addedcomment=1#comment72157622548301010] - 2009-10-09 21:38:47 - public:weinreich

social_media, strategy - 2 | id:79089 -

Phil Kotler explains Marketing 3.0 in one slide - Holy Kaw!

[http://holykaw.alltop.com/phil-kotler-explains-marketing-30-in-one-slid] - 2009-10-06 21:15:11 - public:weinreich

management, marketing, strategy - 3 | id:79092 -

Public Health 2.0: Re-Mixing Public Health Narrative Report « Nomadologies

[http://nomadologies.wordpress.com/2009/09/22/public-health-2-0-re-mixing-public-health-narrative-report/] - 2009-09-22 19:27:51 - public:weinreich

behavior_change, health_communication, social_media, strategy, technology - 5 | id:79098 -

The Design with Intent Toolkit v.0.9

[http://architectures.danlockton.co.uk/2009/04/06/the-design-with-intent-toolkit/] - 2009-08-30 08:50:06 - public:weinreich

behavior_change, design, how_to, strategy - 4 | id:79115 -

The Guide to Community Preventive Services

[http://www.thecommunityguide.org/index.html] - 2009-08-26 16:43:29 - public:weinreich

evaluation, strategy - 2 | id:79118 -

What Rockstars Can Teach You About Kicking Ass With Social Media

[http://mackcollier.com/what-rockstars-can-teach-you-about-kicking-ass-with-social-media/] - 2009-08-25 17:34:02 - public:weinreich

social_media, strategy, word_of_mouth - 3 | id:79123 -

Free: The Future of Radical Price, Non-profit Edition

[http://www.mindnumbingthoughts.com/2009/08/free-future-of-radical-price-non-profit.html] - 2009-08-24 06:07:26 - public:weinreich

price, strategy - 2 | id:79124 -

How To Kick Start A Community –an Ongoing List « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

[http://www.web-strategist.com/blog/2009/08/14/how-to-kick-start-a-community-an-ongoing-list/] - 2009-08-23 07:27:25 - public:weinreich

social_media, social_network, strategy - 3 | id:79125 -

Emotional messaging works; rational messaging hurts

[http://www.donorpowerblog.com/donor_power_blog/2009/08/emotional-messaging-works-rational-messaging-hurts.html] - 2009-08-14 23:10:53 - public:weinreich

campaign_effects, storytelling, strategy - 3 | id:79130 -

50 Ways to use Social Media, listed by Objective « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

[http://www.web-strategist.com/blog/2008/07/15/50-ways-to-use-social-media-listed-by-objective/] - 2009-08-09 09:07:34 - public:weinreich

social_media, strategy - 2 | id:79132 -

10 Must-Haves for Your Social Media Policy

[http://mashable.com/2009/06/02/social-media-policy-musts/] - 2009-08-09 08:44:49 - public:weinreich

social_media, strategy - 2 | id:79133 -

8 social media sins to avoid - iMediaConnection.com

[http://www.imediaconnection.com/content/23906.asp] - 2009-08-07 04:51:32 - public:weinreich

social_media, strategy - 2 | id:79137 -

Design Thinking, Social Marketing and Behavior Change

[http://socialmarketing.blogs.com/r_craiig_lefebvres_social/2009/07/design-thinking-social-marketing-and-behavior-change.html] - 2009-07-28 23:16:50 - public:weinreich

behavior_change, design, strategy - 3 | id:79140 -