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How to Repurpose 1 Blog Post into 80+ Pieces of Content
[https://www.searchenginejournal.com/repurpose-blog-post-content/341603/#close] - - public:weinreich
Infographic: The social media crisis communications decision tree | SMI
[http://socialmediainfluence.com/2011/10/27/infographic-the-social-media-crisis-communications-decision-tree/] - - public:weinreich
The Science of Timing
Blogs Wane as the Young Drift to Sites Like Twitter - NYTimes.com
That's Not Nice! Top 10 Tips for Responding to Negative Comments | NTEN: The Nonprofit Technology Network
[http://www.nten.org/blog/2010/11/12/thats-not-nice-top-10-tips-responding-negative-comments] - - public:weinreich
100 Social Media Tactics for Nonprofits | NetWitsThinkTank.com
[http://www.netwitsthinktank.com/social-media/100-social-media-tactics-for-nonprofits.htm] - - public:weinreich
How Frozen Peas Started A Movement | LoudounExtra.com | The Washington Post
[http://loudounextra.washingtonpost.com/news/2008/jan/10/how-frozen-peas-started-movement/] - - public:weinreich
Twitter community fundraising
Social Media: Blogs, COGs, Wikis and Social Marketing (pdf)
[http://www.outreach.usf.edu/conted/conferences/smph/2006PDFs/Lefebvre.pdf] - - public:weinreich
A presentation by Craig Lefebvre at the Social Marketing in Public Health conference that serves as a great introduction to using social media in a social marketing program.
Beth Kanter's Guide to Web 2.0
[http://thataway.org/conference/blog/cliffsnotes-for-brainjam/] - - public:weinreich
A "Cliff's Notes" introduction to things like blogging, RSS, tagging, podcasts, wikis and more.
Word of Mouth Basic Training -- Word of Mouth Marketing Association
[http://www.womma.org/wombat/agenda.htm] - - public:weinreich
presentations from the WOMMA Basic Training conference
The Power of Social Networks (and Blogs) to Stimulate Social Change
[http://blog.cymfony.com/2005/08/the_power_of_so.html] - - public:weinreich
Cymfony's Marketing Insight