A service that offers businesses and nonprofits the ability to customize preproduced television ads on various topics/business sectors and do media planning and media buying in an online self-service format.
The Weinstein Company is the first motion picture company to insert anti-smoking public service announcements in DVDs in which smoking is depicted.
Slate's Seth Stevenson reviews ONDCP's new anti-pot campaign
Shouting to be Heard: Public Service Advertising in a New Media Age was released by the Kaiser Family Foundation
Case studies, bibliography and other resources from Goodwill Communications
Blog highlighting international social marketing campaigns
A guide for creating more effective public interest print advertising featuring new data from an unprecedented 10-year study by RoperASW